{"id":27303,"date":"2024-06-20T15:03:01","date_gmt":"2024-06-20T19:03:01","guid":{"rendered":"https:\/\/staging.systech.ssdev.ca\/case-studies\/global-haircare-brand-deploys-digital-product-authentication-diversion-case-study\/"},"modified":"2025-06-17T10:17:31","modified_gmt":"2025-06-17T14:17:31","slug":"global-haircare-brand-deploys-digital-product-authentication","status":"publish","type":"page","link":"https:\/\/www.systechone.com\/fr\/case-studies\/global-haircare-brand-deploys-digital-product-authentication\/","title":{"rendered":"\u00c9tude de cas : une marque mondiale de produits capillaires d\u00e9ploie l'authentification num\u00e9rique des produits"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"27303\" class=\"elementor elementor-27303\" data-elementor-post-type=\"page\">\n\t\t\t\t<div data-dce-background-color=\"#54585926\" class=\"elementor-element elementor-element-d5d219f e-flex e-con-boxed e-con e-parent\" data-id=\"d5d219f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-db2dea2 e-con-full e-flex e-con e-child\" data-id=\"db2dea2\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1db9f42 elementor-absolute elementor-hidden-mobile elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-global elementor-global-19140 elementor-widget-breadcrumbs\" data-id=\"1db9f42\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/www.systechone.com\/fr\/\">Accueil<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3532ffe elementor-widget elementor-widget-heading\" data-id=\"3532ffe\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><span style=\"color: var( --e-global-color-4708d27 ); font-size: var( --e-global-typography-2576f17-font-size ); font-weight: var( --e-global-typography-2576f17-font-weight );\">\u00c9tude de cas : une marque mondiale de produits capillaires d\u00e9ploie l'authentification num\u00e9rique des produits<\/span><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b88202 elementor-widget elementor-widget-text-editor\" data-id=\"3b88202\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Le d\u00e9ploiement r\u00e9ussi de cette solution anti-d\u00e9tournement par la marque se traduit par un avantage concurrentiel fond\u00e9 sur une protection solide de la marque et une cha\u00eene d'approvisionnement s\u00e9curis\u00e9e.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-image-url=\"https:\/\/www.systechone.com\/wp-content\/uploads\/2023\/09\/line-element.svg\" class=\"elementor-element elementor-element-9d5fc52 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"9d5fc52\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;position&quot;:&quot;absolute&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-462e8437 e-flex e-con-boxed e-con e-parent\" data-id=\"462e8437\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-97652a5 e-con-full e-flex e-con e-child\" data-id=\"97652a5\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7f593376 elementor-widget elementor-widget-heading\" data-id=\"7f593376\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Client<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8be34e2 e-flex e-con-boxed e-con e-parent\" data-id=\"8be34e2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8456891 e-con-full e-flex e-con e-child\" data-id=\"8456891\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37d5c41 elementor-widget elementor-widget-text-editor\" data-id=\"37d5c41\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Un fabricant prestigieux, \u00e0 la pointe de la mode, de produits capillaires, cosm\u00e9tiques et de soins personnels qui comprennent des shampooings, des apr\u00e8s-shampooings, des laques et des cr\u00e8mes hydratantes. La marque ne vend actuellement que par l'interm\u00e9diaire de ses salons de coiffure, ce qui permet aux clients d'\u00e9lite de b\u00e9n\u00e9ficier de l'exclusivit\u00e9 des produits et des ventes tout en prot\u00e9geant leur image et leur r\u00e9putation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8fc50c2 e-flex e-con-boxed e-con e-parent\" data-id=\"8fc50c2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-72903b2 e-con-full e-flex e-con e-child\" data-id=\"72903b2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec4e122 elementor-widget elementor-widget-heading\" data-id=\"ec4e122\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">D\u00e9fi<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b51f230 e-flex e-con-boxed e-con e-parent\" data-id=\"b51f230\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9c7eeb3 e-con-full e-flex e-con e-child\" data-id=\"9c7eeb3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7e0e520 elementor-widget elementor-widget-text-editor\" data-id=\"7e0e520\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Une nouvelle ligne de prestige devait \u00eatre lanc\u00e9e au printemps 2018, avec un risque important de d\u00e9tournement. La marque a reconnu la n\u00e9cessit\u00e9 d'une strat\u00e9gie anti-d\u00e9tournement dans son plan de lancement afin de s\u00e9curiser la cha\u00eene d'approvisionnement.<\/p><p>Ces produits de grande valeur \u00e9taient des cibles de choix pour le d\u00e9tournement. En l'absence d'une solution de protection de la marque, celle-ci aurait \u00e9t\u00e9 expos\u00e9e \u00e0 des risques financiers et \u00e0 une d\u00e9t\u00e9rioration de sa r\u00e9putation si les produits avaient \u00e9t\u00e9 vendus \u00e0 des distributeurs non autoris\u00e9s et s'\u00e9taient retrouv\u00e9s chez des d\u00e9taillants en magasin ou en ligne \u00e0 des prix r\u00e9duits.<\/p><p>Il \u00e9tait temps de mettre en \u0153uvre une solution rentable avant la mise en place du syst\u00e8me :<\/p><ul><li>Authentifier les produits individuels<\/li><li>Pr\u00e9venir les pertes de revenus<\/li><li>S\u00e9curiser la cha\u00eene d'approvisionnement<\/li><li>Maintenir l'int\u00e9grit\u00e9 des r\u00e9sultats valid\u00e9s<\/li><\/ul><p>\u00a0<\/p><p>Ces besoins ont motiv\u00e9 la d\u00e9cision de la marque de s'associer \u00e0 Systech, le leader mondial de la s\u00e9curit\u00e9 de la cha\u00eene d'approvisionnement et de l'authentification des produits.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a8a0de6 e-con-full e-flex e-con e-child\" data-id=\"a8a0de6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-06dd7da text-left elementor-widget elementor-widget-tp-blockquote\" data-id=\"06dd7da\" data-element_type=\"widget\" data-widget_type=\"tp-blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pt-plus-text-block-wrapper\" ><div class=\"text_block_parallax\"><div class=\"plus_blockquote quote-style-1   none\" ><blockquote class=\"quote-text\"><span class=\"tp-bq-desc\"><p>Sans solution de protection de la marque, celle-ci serait expos\u00e9e \u00e0 des risques financiers et \u00e0 une d\u00e9t\u00e9rioration de sa r\u00e9putation si des produits \u00e9taient vendus \u00e0 des distributeurs non autoris\u00e9s et se retrouvaient chez des d\u00e9taillants en magasin ou en ligne \u00e0 des prix r\u00e9duits.<\/p><\/span><\/blockquote><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-93c48f3 e-flex e-con-boxed e-con e-parent\" data-id=\"93c48f3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec2f841 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ec2f841\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b797e39 e-con-full e-flex e-con e-child\" data-id=\"b797e39\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-813fd76 e-con-full e-flex e-con e-child\" data-id=\"813fd76\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3ad7c50 elementor-widget elementor-widget-heading\" data-id=\"3ad7c50\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Solution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eed2e0a elementor-widget elementor-widget-text-editor\" data-id=\"eed2e0a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Le fabricant a d\u00e9ploy\u00e9 une combinaison de solutions d'authentification des produits et de suivi et de tra\u00e7abilit\u00e9 de la gamme Systech <a href=\"https:\/\/www.systechone.com\/fr\/solutions\/brand-protection\/\">protection de la marque<\/a> suite. Systech a fourni la technologie, les outils et l'expertise n\u00e9cessaires pour combler les lacunes en mati\u00e8re de vuln\u00e9rabilit\u00e9 dans la cha\u00eene d'approvisionnement et r\u00e9duire le d\u00e9tournement des produits.<\/p><p>Systech's <a href=\"https:\/\/www.systechone.com\/fr\/products\/authentication-unisecure\/\">solution d'authentification mobile non additive et en temps r\u00e9el<\/a> fonctionne avec les codes-barres existants des emballages et une simple application pour smartphone. Sa technologie brevet\u00e9e analyse les micro-variations al\u00e9atoires dans l'impression des codes-barres natifs pour en d\u00e9duire une signature num\u00e9rique unique - ou e-Fingerprint\u00ae - qui permet l'authentification et le suivi des produits, du niveau de l'article individuel \u00e0 celui de la caisse et de la palette.<\/p><p>Voici un aper\u00e7u du processus d'authentification :<\/p><ul><li>Des palettes de produits fabriqu\u00e9s par cinq OCM ont \u00e9t\u00e9 livr\u00e9es \u00e0 un centre de distribution.<\/li><li>Les bouteilles de produits individuels ont \u00e9t\u00e9 install\u00e9es dans deux lignes de production automatis\u00e9es \u00e0 empreinte digitale \u00e9lectronique, dont la qualit\u00e9 est contr\u00f4l\u00e9e et qui sont int\u00e9gr\u00e9es au mat\u00e9riel Systech<\/li><li>Les codes-barres existants ont \u00e9t\u00e9 imprim\u00e9s au doigt.<\/li><li>Les bouteilles authentifi\u00e9es ont \u00e9t\u00e9 r\u00e9emball\u00e9es et les \u00e9tiquettes des cartons ont \u00e9t\u00e9 cr\u00e9\u00e9es.<\/li><li>Les commandes ont \u00e9t\u00e9 ex\u00e9cut\u00e9es et exp\u00e9di\u00e9es dans le monde entier<\/li><\/ul><p>\u00a0<\/p><p>La solution Systech r\u00e9duit les incidents de <a href=\"https:\/\/www.systechone.com\/fr\/solutions\/brand-protection\/diversion-detection-product-safety\/\">d\u00e9tournement<\/a> en permettant \u00e0 la marque d'identifier et de documenter rapidement la source potentielle. Il s'agit d'une m\u00e9thode secr\u00e8te, facile \u00e0 valider pour les partenaires de la cha\u00eene d'approvisionnement, et abordable \u00e0 mettre en \u0153uvre et \u00e0 \u00e9tendre.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f23ee76 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f23ee76\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3d4291c e-flex e-con-boxed e-con e-parent\" data-id=\"3d4291c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ff19463 e-con-full e-flex e-con e-child\" data-id=\"ff19463\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-14af551 e-con-full e-flex e-con e-child\" data-id=\"14af551\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5484bb7 elementor-widget elementor-widget-heading\" data-id=\"5484bb7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Avantages<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eb15c1 elementor-widget elementor-widget-text-editor\" data-id=\"4eb15c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Un avantage concurrentiel fond\u00e9 sur une protection solide de la marque<\/b><\/p><p>Systech a fourni la capacit\u00e9 d'authentifier et de suivre les produits au niveau de l'article individuel et de tirer parti de l'agr\u00e9gation pour d\u00e9placer une caisse ou une palette enti\u00e8re d'articles en un seul balayage. Cela a permis \u00e0 la marque de s\u00e9curiser sa cha\u00eene d'approvisionnement, d'att\u00e9nuer le risque de d\u00e9tournement des produits et de prot\u00e9ger son chiffre d'affaires. L'\u00e9quipe d'assistance de Systech a travaill\u00e9 en \u00e9troite collaboration avec le fabricant pour garantir une mise en \u0153uvre r\u00e9ussie. Depuis le d\u00e9but du d\u00e9ploiement, ils ont :<\/p><ul style=\"font-size: 20px; background-color: #ffffff;\"><li style=\"font-size: 20px;\">Augmentation du d\u00e9bit des produits avec plus de 500 000 empreintes digitales \u00e9lectroniques uniques<\/li><li style=\"font-size: 20px;\">Am\u00e9lioration de la gestion et du contr\u00f4le des risques gr\u00e2ce \u00e0 l'authentification centralis\u00e9e<\/li><\/ul><div>\u00a0<\/div><div>Le d\u00e9ploiement r\u00e9ussi de cette solution anti-d\u00e9tournement par la marque se traduit par un avantage concurrentiel fond\u00e9 sur une protection solide de la marque et une cha\u00eene d'approvisionnement s\u00e9curis\u00e9e.<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a33aeda e-flex e-con-boxed e-con e-parent\" data-id=\"a33aeda\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b737904 e-con-full e-flex e-con e-child\" data-id=\"b737904\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d174678 elementor-widget elementor-widget-heading\" data-id=\"d174678\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Tirez parti de ce que vous avez d\u00e9j\u00e0 pour am\u00e9liorer votre programme de protection de la marque d\u00e8s aujourd'hui !<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f45607 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5f45607\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Il n'a jamais \u00e9t\u00e9 aussi facile de lutter contre la contrefa\u00e7on et d'\u00e9radiquer le d\u00e9tournement de la cha\u00eene d'approvisionnement. Contactez-nous pour planifier une consultation gratuite avec un expert en protection des marques.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-03decdb e-con-full e-flex e-con e-child\" data-id=\"03decdb\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12508dc elementor-widget elementor-widget-button\" data-id=\"12508dc\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.systechone.com\/fr\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contactez nous<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u00c9tude de cas - Une marque mondiale de produits capillaires d\u00e9ploie l'authentification num\u00e9rique des produits Le d\u00e9ploiement r\u00e9ussi de cette solution anti-d\u00e9tournement par la marque se traduit par un avantage concurrentiel fond\u00e9 sur une protection solide de la marque et une cha\u00eene d'approvisionnement s\u00e9curis\u00e9e. Client Un fabricant prestigieux et \u00e0 la pointe de la mode de produits capillaires, cosm\u00e9tiques et de soins personnels qui comprennent des shampooings, des apr\u00e8s-shampooings, des laques et des cr\u00e8mes hydratantes. La marque [...]<\/p>","protected":false},"author":34,"featured_media":0,"parent":20962,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-27303","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Global Haircare Brand Deploys Digital Product Authentication<\/title>\n<meta name=\"description\" content=\"Systech understood the challenges for this haircare brand and implemented its authentication solution for product diversion\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.systechone.com\/fr\/case-studies\/global-haircare-brand-deploys-digital-product-authentication\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta 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